Ecommerce Toolkit: What Brands and Retailers Need to Prepare for Holiday Shopping [Download]

Very few of your customers are starting their holiday planning now — let alone holiday shopping for the season. For them, the summer is saved for much-needed vacations and back-to-school prep.

But for brands and retailers, you don't have it so easy. A successful holiday shopping season means early planning, building a clear digital strategy, and creating stand-out product experiences.

As shoppers worldwide continue to engage with brands and retailers across a wide range of digital and in-store touch points, brands and retailers must consider new ways to meet changing demands this holiday season.

And let's face it: For you, the holidays are (almost) here. It’s time to get started.

Start Planning Your Digital Strategy for the 2023 Holiday Shopping Season

Salsify has created a three-part ecommerce holiday toolkit to give you everything you need to build a winning holiday strategy.

Download our toolkit to get everything you need to create great product pages that drive shopper engagement, including:

• 2023 Holiday Shopping Trend Predictions
• Steal This Strategy: Drive Holiday Sales With Better Product Content
• Checklist: Build a Winning Holiday Ecommerce Strategy

Dive into our 2023 holiday shopping trend report to gain insights from last season and how to plan ahead for winter.

Learn how to build engaging holiday content, create an effective, start-to-finish holiday strategy, and keep your checklist handy to stay on track of your action items.