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What's Inside the toolkit?
Why Bad Product Content Is Killing Your Brand
10 Essential Product Page Best Practices (With Top Brand Examples)
Boost Product Discovery With an Ecommerce SEO Strategy
Product Description Template: How to Write Great (Not OK) Product Copy
Shoppers hate bad product pages — and your brand may never know just how many ecommerce sales were lost because of something as simple as a missing product image or a confusing product description.
But making great product pages doesn’t have to be hard.
Download this product page toolkit to get everything you need to create engaging, high-performing product pages that drive sales and build trust with shoppers.
This five-part toolkit includes insights into how bad product content is hurting your brand, product page best practices (with real-world product page examples from top brands), a product page template for creating winning product descriptions, and a product content readiness checklist to help you ensure your content is ready to launch.
Making Great Product Pages Doesn’t Have to Be Hard
The Complete Product Page Toolkit
Product Content Readiness Checklist
Download this five-part product page toolkit to get everything your brand needs to drive results, including product page templates and examples.
Download Toolkit
Download Toolkit
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Why Bad Product Content Is Killing Your Brand
10 Essential Product Page Best Practices
Boost Product Discovery With an Ecommerce SEO Strategy
Product Description Template: How to Write Great (Not OK) Product Copy
The Complete Product Page Toolkit
Product Content Readiness Checklist
INTRODUCTION
PORTFOLIO
Why Bad Product Content Is Killing Your Brand
Why Bad Product Content Is Killing Your Brand
Boost Product Discovery With an Ecommerce SEO Strategy
Why Bad Product Content Is Killing Your Brand
Download Toolkit
Download Toolkit
Why Bad Product Content Is Killing Your Brand
10 Essential Product Page Best Practices (With Top Brand Examples)
Boost Product Discovery With an Ecommerce SEO Strategy
Product Description Template: How to Write Great (Not OK) Product Copy
Product Content Readiness Checklist
A six-step checklist to make publishing a breeze;
Editable sections to help you clarify your activation process; and
A list of the most essential product content considerations.
An editable product page template for writing great product copy;
Product page dos and don'ts to ensure quick publication; and
An easy-to-use product page style guide for crisp, concise copy.
A breakdown of the most essential product page best practices;
The best product landing page examples from top brands; and
Great product page landing page design examples for inspiration.
An ecommerce SEO crash course;
A step-by-step guide for building an SEO strategy; and
Expert insights on getting to the top of the search results.
Insights on how inconsistent product content hurts brands;
A how-to guide on building brand loyalty; and
A how-to guide on how product content can save your brand.
Product Page Guide
Best Practices
SEO Guide
Copy
Template
Readiness
Checklist
Download the five-part product page toolkit.
Learn More
Learn More
Learn More
Learn More
Learn More
A six-step checklist to make publishing a breeze;
Editable sections to help you clarify your activation process; and
A list of the most essential product content considerations.
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