Salsify Ecommerce Blog

Gain the latest tips, industry trends, and actionable ecommerce insights to stand out on the digital shelf and compete in the era of agentic commerce.

Salsify

6 minute read

4 Changes in Shopping Behavior that Could Impact Your Holiday Sales

Here’s the good news: Analysts are predicting that this will be the best holiday season for retailers since 2008. This year, consumers plan to spend an average of $636 on...

Salsify

6 minute read

Improve Your Consumer-First Marketing Approach

Takeaway: Today’s marketing teams face a growing list of digital channels on which to reach consumers. Here are actionable steps to put your consumer – and the product...

Salsify

9 minute read

Our First Try at Improving STEM Education in Boston

It’s STEM week in Boston! That means there are hands-on learning experiences taking place in middle schools through the city to get students more excited and comfortable...

Salsify

4 minute read

New Data Confirms: Every Buyer's Journey is a Winding Road

The Takeaway: Shoppers use multiple devices to browse and research before buying. It's no longer enough to have quality product content for every product, you need to have...

Omnichannel Commerce Strategy

5 minute read

Delivering Online: What Food Shopping Can Teach Other Retail (Pt. 2)

In part one of this series, we shared lessons in good checkout content for other online retailers. In this second part, we look at validation through reviews. By putting...

Salsify

5 minute read

Top 5 Takeaways from Shop.org

At this year’s Shop.org Retail’s Digital Summit, we all got a glimpse at the future of retail. Both technology and consumer demand will drive the challenges and opportunities...

Salsify

2 minute read

Publish Your Product Content with Greater Confidence

When you go live with a product page on your site, it can be scary. It gets even scarier when you’re working through a retailer and you don’t have a final view of the...

Salsify

3 minute read

New Ways Retailers Can Share Content With Brand Manufacturers

Today we announced that the Salsify Product Content Management (PCM) Platform now features new capabilities for retailers that enable unprecedented collaboration with brand...

Salsify

2 minute read

Citizens of Salsify: Director of Product Management Kristen Fortino

With our Salsify team growing, we’ve introduced a new blog series to introduce some of our team members and how they contribute to the company. Next up is Kristen Fortino...

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Ecommerce Trends

14 minute read

Consumer Buying Behavior: How Have Spending Habits Changed in 2026?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

Consumer Research 2026

7 minute read

Brand Trust Makes 68% of Shoppers Pay More for Products — Here’s Why

The numbers are in: Customers will pay more for products from brands they trust. That is, 68% of them, according to Salsify’s "2026 Consumer Research" report.

Omnichannel Commerce Strategy

14 minute read

7 Excellent Product Description Writing Examples

To modern shoppers, product descriptions are so much more than a block of text and a few bullet points — they’re the lyrics accompanying your brand’s beat and rhythm, colors...

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