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    Ecommerce trends

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

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    Ecommerce Trends
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    9 minute read

    How To Leverage Live Stream Shopping To Drive Real-Time Engagement and Sales

    It’s hard to imagine what a product will look like in real life when shopping online. You can’t see it, you can’t touch it, and you certainly can’t try it on. Live stream...
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    Ecommerce Trends
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    6 minute read

    67% of Shoppers Look Past Page 1 of Ecommerce Search Results — Here’s Why

    For years, digital marketers focused on landing on the first page of ecommerce search results, convinced that customers wouldn’t scroll to the next page. But that line of...
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    Product Page Optimization
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    14 minute read

    Why Shoppers Are Increasingly Turning To Product Videos — With Top Tips for Driving Sales

    If a picture is worth a thousand words, a video is worth a million. Video offers a vivid, 3D experience that 2D photos can’t always achieve. Product videos, in particular,...
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    Ecommerce Trends
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    12 minute read

    Why Shoppers Love In-Store Mobile Shopping — and How To Make It Work for Your Brand

    You’ve heard the phrase, “The call is coming from inside the house.” You might know it as a callout of hypocrisy or inner turmoil — or perhaps recognize it for its fear...
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    Ecommerce Trends
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    8 minute read

    The Top 10 Consumer Trends To Watch in 2025

    Consumers aren’t consistent. What they like, what they want, and what they’re willing to purchase changes in response to social, economic, and demographic factors.
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    Ecommerce Marketing
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    18 minute read

    Why Advent Calendar Marketing Is One of the Hottest Holiday Shopping Trends

    Advent calendars originated in Germany in 1851 as a simple but lovely way of adding brightness to dark December days. The original purpose of an advent calendar was to count...
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    Ecommerce Trends
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    23 minute read

    Sleighing the Season: Top 10 Holiday Ads From Brands and Retailers

    According to one abnormally large (but beloved) elf, the best way to spread holiday cheer is “singing loud for all to hear.”
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    PIM
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    5 minute read

    PIM vs. PXM: What the Future Holds for These Ecommerce Solutions [DOWNLOAD]

    At first glance, product information management (PIM) and product experience management (PXM) software solutions may seem like comparable offerings. But a closer look...
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    Ecommerce Marketing
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    13 minute read

    Millennials vs. Gen X: What Do They Want From Brands?

    Millennials, born between 1981 and 1996, and Generation X (Gen X), born between 1965 and 1980, have experienced the digital world in completely different ways, and it’s...
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