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    Salsify Ecommerce Blog

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Ecommerce GTM Strategy
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    3 minute read

    This KFC commercial is the best ad on TV: Here's Why

    I can not tell a lie: I've never eaten KFC. Despite that, watching this commercial made me consider a little late night stop, and not just because my roommates were...
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    Omnichannel Commerce Strategy
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    12 minute read

    Mind your Millennials: How to Convert with Instagram

    Millennialls get skewered all over the internet: lazy, self centered, no loyalty. This supposed lack of “brand loyalty”, is actually the result of a smarter breed of...
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    Omnichannel Commerce Strategy
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    11 minute read

    6 Pivotal Steps for Epic Product Images

    You know that product images are pivotal to conversion and that 67% of online retail consumers make purchases based on images, but aside from using high resolution images...
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    Digital Shelf Insights
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    3 minute read

    It's Not Easy Seeing Green: How Retail Buyers Can Use Tech to Flourish

    If you're a retail buyer, you're probably also a professional stylist, an expert negotiator, a forecasting fortune teller, an analytical guru, a visual artist and a...
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    Omnichannel Commerce Strategy
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    2 minute read

    How Marbles: The Brain Store Mastered Item Onboarding (Case Study)

    Is your arduous item-onboarding process getting in the way of scouting new and interesting products from your suppliers? Do you spend less time coming up with great campaigns...
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    Digital Shelf Insights
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    3 minute read

    Bye Paper Catalogs, Showcase and Share Product Information Digitally

    While our blog generally focuses on industry trends, best practices, and interviews, we’re taking a moment this week to share an exciting new free tool: shareable digital...
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    Digital Shelf Insights
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    4 minute read

    3 Reasons to Use Product Videos

    Retail site visitors who view video stay two minutes longer on average and are 64% more likely to purchase than other site visitors. ~comScore Trying to increase the...
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    Salsify
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    2 minute read

    Bringing Sell Sheets to the 21st Century

    While our blog generally focuses on industry trends, best practices, and interviews, we’re taking a moment this week to share an exciting new feature in the Salsify product:...
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    Salsify
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    5 minute read

    3 Reasons Why Product Content Exchange Should Be Your #1 Priority

    As e-retailers plan their investment strategies and focus on mobile, personalization, omnichannel, etc., the retail community is putting the cart before the horse. These...
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