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    Salsify Ecommerce Blog

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    D2C Strategy
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    7 minute read

    Starting a D2C Business: 4 Tips for Success

    Direct-to-consumer (D2C) businesses are upending traditional sales models: Many brands have found significant success by skipping intermediaries and selling directly to...
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    Ecommerce Trends
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    3 minute read

    2024 Digital Consumer Report Examines Consumer Behavior and Reveals Valuable Insights

    Salsify publishes its 2024 consumer research report — a survey of 2,700 U.S. and U.K. respondents — highlighting the latest consumer trends and the intricacies of the modern...
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    Ecommerce GTM Strategy
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    7 minute read

    4 Winning Retail and Brand Partnership Examples

    We all know the adage, “Two heads are better than one.” Sure, it may seem like an overused phrase, but when it comes to standing out on the digital shelf, you might be...
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    Ecommerce Trends
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    9 minute read

    2024 Shopper Behavior: Here’s Why Shoppers Aren’t Buying Your Products

    If a fear of shopper behaviors like cart abandonment or high return rates are tormenting your organization, here’s a hard truth: It’s not them. It’s you.
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    Ecommerce Trends
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    8 minute read

    Order Tracking Suits You: Trends in Shipping and Delivery Per Shoppers

    Ever feel like somebody’s watching you?
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    Product Page Optimization
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    11 minute read

    High-Converting Product Pages: How To Drive Clicks From Search

    The “2024 Consumer Research” report from Salsify revealed that 49% of online shoppers start their journey via a search engine. Once shoppers click search, they’re inundated...
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    Ecommerce GTM Strategy
    |
    7 minute read

    How To Build Successful Retail Partnerships: A Step-by-Step Guide

    If you’ve worked in marketing for even a short while, it’s probably pretty clear why keeping your brand on good terms with retailers is so important. Whether online or...
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    Brands
    |
    11 minute read

    3 of the Best Fashion Brand Collaborations

    Collaborations between retailers and fashion brands are becoming increasingly common — and it’s easy to see why.
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    Product Page Optimization
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    10 minute read

    Amazon Best Practices and Amazon Product Detail Page Best Practices

    Any ecommerce marketer worth their salt knows that an eye-catching, intuitive, and informative product detail page (PDP) is a surefire way to effectively frame a brand’s...
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