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    Salsify Ecommerce Blog

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Omnichannel Commerce Strategy
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    8 minute read

    5 Essential Ecommerce Team Roles and Responsibilities

    Brands must have the right strike team in place to reach ecommerce success. Managing a successful business requires a team with extensive industry experience, strategic...
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    Salsify
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    5 minute read

    How To Drive Growth With CRM in Ecommerce

    If you work in ecommerce, you know that one bad customer experience can spread like wildfire. The customer who had the bad experience could tell a dozen people about it....
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    Omnichannel Commerce Strategy
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    8 minute read

    5 Best DTC Websites With Excellent Shopping Experiences

    Shoppers want the seamless shopping experiences omnichannel commerce provides, prompting both legacy and emerging brands to re-think the direct-to-consumer (DTC) site...
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    Omnichannel Commerce Strategy
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    8 minute read

    What Is a Director of Ecommerce?

    If you currently work in marketing but are looking to make your next move, two positions likely on your radar are director of ecommerce and ecommerce marketing manager.Learn...
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    Salsify
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    6 minute read

    Boosting Average Order Value (AOV): Why Will Shoppers Pay More?

    The math is simple.
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    Ecommerce Marketing
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    14 minute read

    How To Conduct a Competitive Analysis in Ecommerce

    Competition is healthy, but you have to know what your competitors are doing in order to compete. In ecommerce, the stakes are constantly changing. New brands and retailers...
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    Product Page Optimization
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    6 minute read

    Elevating Ecommerce User Experience (UX) for Global Brands and Retailers

    Global ecommerce sales reached $5.7 trillion in 2022 and are expected to cross the $6 billion mark, according to data from eMarketer. In addition to rising sales volumes,...
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    Salsify
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    9 minute read

    Digital Marketing for Ecommerce: The Secret to Increased Visibility and Sales

    The internet and ecommerce have fundamentally changed how most people shop, and digital marketing for ecommerce continues to evolve.
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    Omnichannel Commerce Strategy
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    6 minute read

    Social Commerce Benefits for Businesses

    Expanding your pool of prospects is one way to gain market share and grow sales. With social commerce, also known as social shopping, the size of the pool is unprecedented —...
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