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    Salsify Ecommerce Blog

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Product Page Optimization
    |
    12 minute read

    Product Detail Page Examples: Winning Home Improvement Brands

    Within highly saturated markets like off-the-shelf home improvement, brand manufacturers that use in-depth, immersive, below-the-fold content, also called enhanced content...
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    Ecommerce Trends
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    9 minute read

    What Is an AI Writing Assistant — And How Could It Help Brands and Retailers?

    The collective imagination has always unconsciously feared and longed for the emergence of sophisticated artificial intelligence (AI). Whether HAL-9000 or R2-D2, cataclysmic...
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    Ecommerce Trends
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    5 minute read

    This Blog Post Was Written by an AI Bot — Could Your Product Descriptions Be Next?

    Artificial intelligence (AI) is slowly but surely changing the way we write product descriptions. In the past, most product descriptions were written by humans. However, with...
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    Ecommerce GTM Strategy
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    5 minute read

    Case Study: Shurtech Delivers Best Product Pages Across Sales Channels

    The majority of people have used a Duck Tape, FrogTape, or Painter’s Mate Green at some point in their lives. These are all brands of ShurTech, a subsidiary of ShurTape...
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    Ecommerce Trends
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    8 minute read

    What Is Showrooming vs. Webrooming?

    As the lines between our online and offline lives get blurrier, shopping behaviors are changing irrevocably. The omnichannel nature of modern retail has given rise to two...
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    Ecommerce Leadership and Teams
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    12 minute read

    5 Examples of Digital Transformation in Ecommerce

    Ecommerce digital transformation is essential for brands — not optional. Shoppers have almost endless options on the digital shelf, and brands that aren’t equipped to keep up...
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    Ecommerce Trends
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    6 minute read

    Ecommerce Keywords: What Food and Beverage Consumers Are Searching For

    Consumers are no longer craving the same old, same old from the food and beverage industry.
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    Ecommerce Trends
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    5 minute read

    Top Ecommerce Trends for Home Improvement Brands

    From upgrading living spaces — ranging from sensible to lavish — to improving comfort or aesthetics (or both), home improvement brands will always have a steady stream of...
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    Product Page Optimization
    |
    8 minute read

    New Year, New You: Top Rebrand Examples for Brands

    With the new year upon us, brands worldwide are brainstorming ways to reconnect with current customers and attract new customers.
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