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    Salsify Ecommerce Blog

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Product Page Optimization
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    8 minute read

    Essential Product Page Optimization Strategies To Drive Digital Shelf Success

    Ever taken a guided historical tour?
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    Ecommerce Marketing
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    7 minute read

    How To Manage Marketing Spend and Conduct an Ecommerce ROI Analysis

    For ecommerce brands to succeed, effective ecommerce marketing spend is a must.
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    Omnichannel Commerce Strategy
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    14 minute read

    5 Successful Ecommerce Strategies and Back-to-School Marketing Ideas

    As summer winds down, many retailers look toward Black Friday, Cyber Monday, and the impending winter shopping season. But there’s still one major shopping event standing in...
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    B2B Strategy
    |
    5 minute read

    Summit Spotlight: How To Unlock B2B Revenue Growth Through a Connected Ecosystem

    When three celestial bodies line up — for example, the sun, the moon, and Earth — the results can be pretty amazing, ranging from high tides to eclipses. Scientists have a...
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    Digital Shelf Summit
    |
    3 minute read

    Summit Spotlight: How To Advance Data Quality and Organizational Governance

    When an organization wants to sell across markets and continents, disparate local data management strategies aren’t going to cut it.Instead, organizations need strong data...
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    GDSN Data Pool
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    5 minute read

    Summit Spotlight: GDSN Data Pool Best Practices To Drive Success

    The idea behind the Global Data Synchronization Network (GDSN) is powerful, promising efficiency and synchronization across all organizations. The reality, however, has often...
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    Ecommerce Trends
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    10 minute read

    Cyber Week, Cyber Monday, and Black Friday Trends: How Excited Are Shoppers This Year?

    Black Friday originated in the U.S. and has since spread to other countries, including the U.K., Australia, Canada, and Germany. Black Friday trends and success also spurred...
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    Enhanced Content
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    4 minute read

    Summit Spotlight: How Enhanced Content Engages Customers and Drives Sales

    How much of a difference does enhanced content make to product detail page (PDP) performance? According to ecommerce leaders, quite a lot.
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    Ecommerce Trends
    |
    9 minute read

    Where Do Holiday Shoppers Turn for Gift Inspiration — and What Do They Plan To Buy This Year?

    It’s not exactly breaking news that the holiday shopping season remains the most important time of the year for brands and retailers — with consistently growing potential...
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