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    Salsify Ecommerce Blog

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

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    Salsify
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    6 minute read

    Beware of ‘Zombie Customers’: 5 Tips on How To Improve Customer Engagement

    "Night of the Living Dead." "Resident Evil." "28 Days Later." If you think zombies are only scary in movies, consider what they'll do to your online sales.
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    Salsify
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    8 minute read

    Ecommerce Best Practices: The Fine Line Between Considerate and Creepy Personalization

    When it comes to ecommerce success, a recent Forbes piece puts it simply: Personalize or perish. Professional services company Accenture backs up this declaration, reporting...
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    Omnichannel Commerce Strategy
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    6 minute read

    6 Tips on How To Simplify the Path to Purchase Online

    “Toto, we’re not in Kansas anymore.” Over the last several years, the customer journey has changed drastically — largely due to the rise of the digital shelf.
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    Product Page Optimization
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    6 minute read

    3 In-Person Shopping Experiences Today’s Omnichannel Shoppers Seek

    After becoming increasingly accustomed to shopping online, today’s consumers seek omnichannel, hybrid shopping experiences that offer the best of both brick-and-mortar stores...
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    Product Page Optimization
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    6 minute read

    3 Tips on How To Optimize for the Best Brand Partnerships

    After a couple of years of pandemic-related social isolation, many of us could probably use a reminder: “No man is an island, entire of itself.”
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    Salsify
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    6 minute read

    3 Ecommerce Video Types To Incorporate Into Your Strategy

    If a picture is worth a thousand words, how do videos stack up?
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    Omnichannel Commerce Strategy
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    4 minute read

    3 Ways To Achieve Omnichannel Optimization With Your Commerce Strategy

    Omnichannel commerce is no longer the exception — it’s the expectation.
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    Salsify News
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    3 minute read

    Salsify Open Catalog Launches to Combat ‘Walled Gardens’ for Brands and Retailers

    Salsify Open Catalog empowers open collaboration between brands and retailers to help extend their reach on the digital shelf and combat “walled gardens.”
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    Product Page Optimization
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    7 minute read

    Personalization in Ecommerce: How To Get Started

    Do you have a personalization strategy in place? If not, you may want to reconsider.
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