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    Salsify Ecommerce Blog

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Product Page Optimization
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    5 minute read

    What Is Enhanced Content and How Can It Boost Conversions?

    It’s never been more important to stand out on the digital shelf.
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    Digital Shelf Insights
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    7 minute read

    What Is Digital Transformation Change Management? [Download]

    Brick-and-mortar stores used to be the primary focus for driving sales. Prime product placement on a physical shelf could make all the difference for brands and retailers.
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    Salsify News
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    6 minute read

    2022 Salsify Digital Consumer Report and Ecommerce Insights [DOWNLOAD]

    Shopping is now an omnichannel, nonlinear journey across the digital shelf.
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    Ecommerce GTM Strategy
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    9 minute read

    Winning Ecommerce Personalization Examples From Global Brands

    If you’re an ecommerce professional, you likely know the importance of personalization. Basic elements of personalization, like related product suggestions or recommendations...
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    Salsify News
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    5 minute read

    Salsify Finishes 2021 With $32 Million in R&D Investment

    In 2021, we invested more than $32 million in research and development (R&D), up more than 40% from 2020.
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    Ecommerce GTM Strategy
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    6 minute read

    How To Build Your Customer Personalization Strategy in 5 Steps

    Personalization has become standard across the ecommerce industry, and most digital customers expect their experiences to be personalized to some extent. Organizations that...
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    Omnichannel Commerce Strategy
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    3 minute read

    Holiday Shopping Results Reveal What’s Next for Ecommerce [Download]

    Consumers started the 2021 holiday shopping season with new expectations. Shoppers around the world have been forced to evolve and adopt new buying behaviors at unprecedented...
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    Omnichannel Commerce Strategy
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    7 minute read

    What Is Brand Trust? (And How To Build It)

    Brand trust increasingly influences modern consumers’ buying decisions. Edelman’s “Trust Barometer Special Report: Brand Trust in 2020” uncovered that trust in a brand is...
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    Omnichannel Commerce Strategy
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    8 minute read

    5 Steps to Build an Omnichannel Seamless Shopping Experience

    Modern consumers are shopping across channels at their convenience, any time, and anywhere. They’re using multiple sources to research product information, such as in-store...
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