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Salsify Ecommerce Blog

Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

Salsify Launches New Adobe Commerce Connector to Accelerate D2C Sales

Salsify just launched our new connector with Adobe Commerce and Magento Open Source, which will help brands natively leverage our product information management (PIM)...

Customer Voices

Customer Voices: Salsify Workflow Best Practices

Workflow is one of the most useful features Salsify offers. The feature helps disorganized, time-consuming processes become streamlined and simplified so you can get products...

3 Top PIM Analyst Reports Recognize Salsify as a Market Leader

Forrester, Ventana Research, and International Data Corporation (IDC) recently published their product information management (PIM) analyst reports.

How Product Content Gives Brands an Amazon Advertising Advantage

Brand manufacturers shouldn’t see Amazon merely as an ecommerce channel — it’s an ecommerce necessity. But standing out on the crowded marketplace can be a challenge.

IDC MarketScape Names Salsify a 2021 ‘Leader’ in Product Information Management (PIM) for Commerce

Salsify was just named a "Leader" in a new International Data Corporation (IDC) vendor assessment, "IDC MarketScape: Worldwide Product Information Management Applications for...

Omnichannel Commerce Strategy

How the Open Experience Alliance (OXA) Is Working Toward 'Commerce for All'

“Great commerce experiences can only be delivered when brands and retailers are working in close collaboration… walled gardens prohibit this, and intermediate the...

Customer Voices

Jen Gulley of WestPoint Home: How To Grow Ecommerce Margins With D2C Channels

I started the ecommerce division at WestPoint Home about seven years ago. Back then, managing our digital shelf was a really time-consuming process.

Omnichannel Commerce Strategy

5 Growing Omnichannel Commerce Trends You Need to Know

It’s no secret that the pandemic has altered both the digital and physical world of commerce.Without a powerful presence in the right spaces, retail businesses may feel their...

Customer Voices

Meghan O’Keefe of Samsonite: Ecommerce Strategies for More Efficiency

Our sales team here at Samsonite is super lean — so as you can probably imagine, our salespeople don’t have time to fill out spreadsheets manually.

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Augmented Reality in Retail: How (and Why) It Works

Convenience plays a huge part in shopping today. Consumers want a quick and easy way to try on clothes, visualize how furniture will look in their apartments, and generally...

Ecommerce Trends

The Top 10 Consumer Trends To Watch in 2025

Consumers aren’t consistent. What they like, what they want, and what they’re willing to purchase changes in response to social, economic, and demographic factors.

Omnichannel Commerce Strategy

What Is a Lifestyle Brand? (With Examples of Winning Strategies)

Consumers are increasingly looking for brands that resonate with their interests and tastes. For example, aesthetics labeled “eclectic grandpa” (the name speaks for itself)...

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