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    Salsify Ecommerce Blog

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Product Page Optimization
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    7 minute read

    Product Detail Page Examples: Winning Sports and Outdoor Brands

    Standing out on the digital shelf for sports and outdoor brands starts with telling your product story. Brands that use enhanced content, also called rich media, A+ content,...
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    Salsify News
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    7 minute read

    Salsify Moves to Salesforce Service Cloud From Zendesk

    Purchases are rarely made without first being influenced by something we saw online. Whether our preferred shopping method is at the local town store or Amazon, we conduct...
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    Omnichannel Commerce Strategy
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    6 minute read

    4 Steps to Create an Effective Omnichannel Strategy

    The demand for an omnichannel commerce experience is driving brands to rethink their commerce strategies.
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    Salsify
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    5 minute read

    How to Drive D2C Revenue With a PIM System

    Top-performing brands understand the benefits of having a direct-to-consumer (D2C) website. As markets continue to shift — and buyers continue to demand engaging content...
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    Salsify
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    6 minute read

    How to Respond to Customer Reviews on Your PDPs

    Brands know consumer trust is paramount to customer acquisition and retention, but effectively building this trust can pose challenges to brands. Trust takes years to build...
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    Salsify
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    6 minute read

    How to Bring In-Store Holiday Shopping Experiences Online

    With holiday shopping around the corner, consumers will continue to shop online due to COVID-19 and social distancing orders. The shift to online shopping is becoming a...
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    Salsify
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    5 minute read

    5 Legacy Brands Embracing the D2C Model

    The COVID-19 pandemic has shifted more buying online. Legacy brands that relied solely on department stores and other third-party retailers to reach customers have faced...
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    Salsify
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    5 minute read

    How To Accommodate Buyer Behavior in a Changing COVID-19 Market

    Consumer buyer behavior is continuously changing. What’s essential one day is no longer critical the next. And the ongoing COVID-19 pandemic is only making it harder for...
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    Omnichannel Commerce Strategy
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    6 minute read

    How to Leverage the Voice of the Customer With Review Insights

    You must monitor and respond efficiently to reviews to provide the transparency that gains consumers’ trust, protects your reputation, and helps you win on the digital shelf.
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