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    Salsify Ecommerce Blog

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Omnichannel Commerce Strategy
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    6 minute read

    Ask Ecommerce Experts: Will COVID-19 Online Shopping Habits Remain?

    The only certainty within ecommerce right now: Consumers are buying online at an unprecedented rate. While the extent of impact for individual brands varies considerably...
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    Omnichannel Commerce Strategy
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    5 minute read

    How A/B Testing Can Help Drive Ecommerce Performance

    The pressure to be present on the ever-increasing number of digital channels has transformed commerce in recent years, but some brands are undertaking this journey somewhat...
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    Digital Shelf Insights
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    6 minute read

    Ecommerce Expert: How B2B Brands Can Accelerate the Move to Amazon

    The ongoing COVID-19 crisis has accelerated existing trends in ecommerce to an exponential degree, and the reliance on Amazon as a primary source of shopping is no different....
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    Omnichannel Commerce Strategy
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    5 minute read

    Why CPG Brands Must Leapfrog to Digital Transformation Amid COVID-19

    The ongoing COVID-19 crisis has wholly upended the channel mix strategy for consumer packaged goods (CPG) brands. Between empty grocery store shelves and shelter-in-place and...
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    Expert Insights
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    6 minute read

    Why Accelerating Digital Trends Must Shape Future Commerce Strategy

    Brand manufacturers can no longer rely on the commerce status quo. With recent upticks in online sales attributed to the ongoing COVID-19 crisis, brands must face a new...
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    Expert Insights
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    6 minute read

    MikMak Founder Rachel Tipograph Shares 3 Marketing Strategy Tips

    The ongoing COVID-19 crisis has fundamentally upended all aspects of our society, and most brand manufacturers have realized that any pre-year planning has essentially been...
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    Omnichannel Commerce Strategy
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    5 minute read

    How Brand Manufacturers Can Prepare for a Post-COVID-19 World

    The “new normal” we all currently find ourselves in is only temporary. At some point in the (hopefully) near future, our lives will return to some semblance of the “old...
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    Salsify News
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    2 minute read

    Salsify Joins the New Shopify Plus Certified App Program

    With the rise of digitally native vertical brands (DNVBs) and the rapid shift towards direct-to-consumer (D2C) ecommerce in traditional, multi-channel consumer brands, the...
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    Expert Insights
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    7 minute read

    The Digital Shelf and COVID-19, Part 2: How Brands Are Responding

    Over the past few weeks, our team has invested an extraordinary amount of time speaking with customers and prospects to understand how this crisis is impacting business. We...
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