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    Salsify Ecommerce Blog

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Holiday Strategy 2024
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    5 minute read

    Holiday Shopping Season: When Will Holiday Shoppers Start Spending?

    To a child who learns about the world primarily from cartoons, it’s easy to mistakenly conclude that encounters with quicksand, falling anvils, and mysterious treasure maps...
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    Holiday Strategy 2024
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    13 minute read

    Holiday Shopping Insights: Why 61% of Shoppers Plan To Treat Themselves This Season

    We might be a few months away from the holiday season, but with 27% of shoppers starting to buy their holiday gifts as early as October, according to Salsify’s “2024 Holiday...
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    Enhanced Content
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    16 minute read

    What Is Amazon A+ Content?

    An Amazon product detail page (PDP) that lacks enhanced content is equivalent to leaving the house in a state of undress. People will look at your PDP — and then quickly...
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    Holiday Strategy 2024
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    11 minute read

    How To Build a Winning Amazon Advertising Strategy for Prime Day

    Massively boosting your brand’s revenue in just one day — mid-summer, no less — sounds like any ecommerce professional’s “Oh, I am dreaming about work again” dream, but a...
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    Omnichannel Commerce Strategy
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    14 minute read

    What Are the Different Holiday Shopper Styles?

    The holidays — and holiday shoppers — are coming, whether you’re ready or not.
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    Product Page Optimization
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    5 minute read

    Amazon Prime Day 2024: How To Get Your Product Content Ready

    Sometimes, good ideas need time to catch on — or at least a bit of tinkering right out of the box. Take Amazon’s first Prime Day in 2015: While initially touted as a blowout...
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    Holiday Strategy 2024
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    7 minute read

    Consumer Spending Trends: How Much Will Holiday Shoppers Spend This Year?

    2023 saw strong consumer holiday spending. As noted by the National Retail Federation, retail sales in the U.S. hit a record-high $964.4 billion last year. Worldwide...
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    Food and Beverage Brands
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    11 minute read

    Crash Course: Breaking Down FDA Labeling Requirements for Grocery Brands

    Consumer food spending is at its highest level in more than four decades. According to the U.S. Department of Agriculture (USDA), U.S. consumers spent 11.3% of their...
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    Salsify
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    8 minute read

    How To Prepare Your Products To Sell on Google

    Launched in 1998, Google has become the world’s largest and most popular search engine. According to Statcounter Global Stats, Google has 80.74% of the desktop search engine...
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