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    Salsify Ecommerce Blog

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Product Page Optimization
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    2 minute read

    360 Degree Product Views

    360-degree product views are one of the best ways for brands to simulate an in-store shopping experience where shoppers can pick up an item to rotate it and examine it....
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    Salsify
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    2 minute read

    Improving Amazon Sales Rank

    To increase sales and grow market share on the digital shelf, winning brands focus on building a closed-loop capability for continuously optimizing the performance of their...
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    Salsify
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    4 minute read

    What your ad team must change to survive the digital shift

    As audience and ad dollars shift online, brands need to adopt new ways to succeed on the digital shelf. In a recent AdAge webinar “The Digital Shift: How Brands Win on Amazon...
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    Salsify
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    6 minute read

    How to use Amazon Prime Day 2018 to drive sales and learning

    Amazon Prime Day is, of course, an excellent time to discount products and sell to new or repeat consumers. More importantly for your brand’s long-term health and growth, the...
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    Salsify
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    4 minute read

    Increase Amazon Sales Velocity | Amazon A9 Factors

    Winning on Amazon requires precision and confidence across your marketing and sales teams. With a variety of factors impacting brands’ performance on the etail giant, brands...
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    Salsify
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    5 minute read

    4 Steps Retailers Can Take to Team up with Brands to Win Ecommerce

    To win online, you must have control over how your products are displayed on the digital shelf for every consumer. Brands and retailers know that content drives success in...
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    Product Page Optimization
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    2 minute read

    Walmart Rich Content Media Template

    Including rich media, such as videos, compelling brand story layouts, and 360 images, on the product page has been shown to increase product page conversion rates by up to 30%
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    Omnichannel Commerce Strategy
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    6 minute read

    Rising Ecommerce Pop-Ups and How They're Changing Shopping Experiences

    When it comes to ecommerce first brands, a sign of success in disrupting their market is opening a brick & mortar location. We’ve seen this with Warby Parker, Bonobos,...
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    Omnichannel Commerce Strategy
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    4 minute read

    How to Market in a World of "Ego"systems

    Selling to today's consumer requires a good deal of empathy, flexibility and responsiveness. Equipped with mobile phones and plugged into social networks today's consumer has...
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