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    Salsify Ecommerce Blog

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Digital Shelf Insights
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    2 minute read

    What does it really take to get product content market-ready?

    Regardless of company size or industry vertical, brand manufacturers struggle to maintain and deliver accurate product content to every channel their products are sold on....
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    Digital Shelf Insights
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    5 minute read

    Ensure your brand is easy to find online

    Search is the primary way your consumers begin shopping. The Consumer Barometer Survey found that more than a third of all US purchases were influenced by search engines....
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    Ecommerce GTM Strategy
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    4 minute read

    How to market in an age of personal branding

    The personal brand has become a core identity for today’s consumers, who have become used to curating their public profiles on Facebook and Instagram, sharing personal...
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    Digital Shelf Insights
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    7 minute read

    5 Questions To Ask Before Launching a Direct-To-Consumer Channel

    In today’s distributed commerce world, many brands have found a direct-to-consumer (DTC) sales channel has provided a new revenue stream, better insights on customer...
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    Digital Shelf Insights
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    4 minute read

    What is Unified Commerce?

    Takeaway: The days of disconnected retail silos are numbered: 85% of retailers agree that unified commerce is a major priority for their businesses. So what exactly does this...
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    Digital Shelf Insights
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    3 minute read

    Elevate your customer experience online and off

    Immersive shopping experiences online and in-store – where consumers are engaged and entertained – are the expectation, no longer reserved for flagships in major cities. The...
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    Omnichannel Commerce Strategy
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    4 minute read

    3 Ways To Improve the Customer Experience in Omnichannel Retail

    Takeaway: Many retailers feel like they are caught somewhere between the stronghold Amazon has on retail and the nimble, digital-native vertical brands (DNVBs) that were...
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    Salsify
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    4 minute read

    EBOOK: How Brands and Retailers Are Tackling Distributed Commerce

    As distributed commerce continues to blur the lines between in-store and online shopping, creating a consistent and comprehensive experience for your customer regardless of...
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    Salsify
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    4 minute read

    How Product Content Can Help Fuel Faster Delivery Expectations

    Takeaway: With same-day delivery options becoming the expectation for shoppers, the consumer journey is changing. As a major asset in the quick digestion of product...
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