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Customer voices

Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

Customer Voices

Jordan Rosenbaum of Energizer: Improving Online Customer Experiences at Scale With Salsify

At Energizer, one of the world's largest manufacturers of consumer batteries, lighting, and automotive, we understand that the quality of customer experiences drives our...

Customer Voices

Erica Medcraft of IPG: How To Boost B2B Ecommerce Platform Efficiency From Months to Minutes

Industrial distributors, like so many other businesses, need clean product data to launch and grow their ecommerce platforms. These needs then require business-to-business...

Customer Voices

Kevin Creese of Wastequip: How Clean Data Powers a Successful B2B Ecommerce Strategy

The first two times we tried to syndicate product data across our major retail partners, the attempts failed. Each retailer has its own data needs, templates, and other...

Customer Voices

Sheri Stoller of Trilliant: How To Take Back Your Digital Shelf

"I lean on Salsify all the time — from their customer success team and my onboarding team to my account managers. They have been with me every step of the way, ensuring we...

Customer Voices

Michael McNulty of Cuisinart: How To Scale Your Digital Shelf With PXM

"We once thought Salsify would just be a data-management system, but it turned out to be so much more."— Michael McNultySenior Ecommerce Marketing Manager, Cuisinart When...

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Trend Forecasting: Top 10 Consumer Trends To Watch in 2024

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Millennials vs. Gen X: What Do They Want From Brands?

Millennials, born between 1981 and 1996, and Generation X (Gen X), born between 1965 and 1980, have experienced the digital world in completely different ways, and it’s...

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Gen Z vs. Gen Alpha: What Do They Want From Brands?

In the blink of an eye, our two youngest generations, Generation Z (Gen Z) and Generation Alpha (Gen Alpha), are now at the helm of making important purchasing decisions.

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