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    Digital shelf insights

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

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    Digital Shelf Insights
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    5 minute read

    The Keys to Building Consumer Trust

    Takeaway: The keys to building consumer trust over the quality and performance of products in an age of heightened consumer doubt and skepticism are refreshingly simple. ...
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    Digital Shelf Insights
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    2 minute read

    What does it really take to get product content market-ready?

    Regardless of company size or industry vertical, brand manufacturers struggle to maintain and deliver accurate product content to every channel their products are sold on....
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    Digital Shelf Insights
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    5 minute read

    Ensure your brand is easy to find online

    Search is the primary way your consumers begin shopping. The Consumer Barometer Survey found that more than a third of all US purchases were influenced by search engines....
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    Digital Shelf Insights
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    7 minute read

    5 Questions To Ask Before Launching a Direct-To-Consumer Channel

    In today’s distributed commerce world, many brands have found a direct-to-consumer (DTC) sales channel has provided a new revenue stream, better insights on customer...
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    Digital Shelf Insights
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    4 minute read

    What is Unified Commerce?

    Takeaway: The days of disconnected retail silos are numbered: 85% of retailers agree that unified commerce is a major priority for their businesses. So what exactly does this...
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    Digital Shelf Insights
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    3 minute read

    Elevate your customer experience online and off

    Immersive shopping experiences online and in-store – where consumers are engaged and entertained – are the expectation, no longer reserved for flagships in major cities. The...
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    Omnichannel Commerce Strategy
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    4 minute read

    3 Ways To Improve the Customer Experience in Omnichannel Retail

    Takeaway: Many retailers feel like they are caught somewhere between the stronghold Amazon has on retail and the nimble, digital-native vertical brands (DNVBs) that were...
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    Omnichannel Commerce Strategy
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    4 minute read

    How Rawlings Readied Its 130-Year-Old Brand for Ecommerce

    Ecommerce is blowing up: US sales exceeded $97 billion during the second quarter of 2016, nearly 16% year-over-year growth. For the sporting goods category, online sales are...
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    Digital Shelf Insights
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    5 minute read

    The high-touch tactics that are winning over customers

    In the competitive shopping space, retailers are duking it out for customer dollars and loyalty, both online and off. Traditional tactics are no longer winning in a world...
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