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    Digital shelf insights

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

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    Digital Shelf Insights
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    4 minute read

    3 Reasons to Use Product Videos

    Retail site visitors who view video stay two minutes longer on average and are 64% more likely to purchase than other site visitors. ~comScore Trying to increase the...
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    Digital Shelf Insights
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    7 minute read

    How to Budget Time for an Animated Marketing Video in Just 3 Days

    A great marketing video is essential for any company. It can also be quite a drain on your resources, especially if your plan involves investing in clunky editing software or...
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    Digital Shelf Insights
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    9 minute read

    The Future of Ecommerce is in the Cloud

    This post was written in response to 12 Cloud Computing Companies to Watch. If you’re looking to launch a new ecommerce site today, you’d almost certainly look at Shopify or...
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    Omnichannel Commerce Strategy
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    6 minute read

    Why Getting Great Product Content is HARD and What You Can Do About It

    If your company wants to become a great online retailer that provides an unparalleled shopping experience for customers and strikes fear in the hearts of competitors, here's...
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    Digital Shelf Insights
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    2 minute read

    Infographic: How Product Content Moves through E-Commerce

    A surprisingly diverse group of people are involved in creating a new product and bringing it to market. People from product development, sourcing, marketing, creative,...
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    Omnichannel Commerce Strategy
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    5 minute read

    How Health and Beauty Mobile Sites Compare to Online

    With the mobile shopping revolution well underway, we wanted to see how effectively companies are recreating their online shopping experiences on the mobile screen. We picked...
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