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    Ecommerce gtm strategy

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Omnichannel Commerce Strategy
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    4 minute read

    How to Drive Adoption of Digital Change at Your Organization

    A study byThe McKinsey Global Institutefound that only 18% of businesses in the United States are operating at their digital potential. No matter the industry you are is...
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    Omnichannel Commerce Strategy
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    2 minute read

    Whiteboard Video: Continual Optimization on the Digital Shelf

    Speed is everything on the digital shelf. With private labels from Amazon and digital upstarts launching daily with faster time-to-market strategies, traditional brands are...
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    Expert Insights
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    5 minute read

    Five Tips From A Salsify Expert: Driving Efficiency in the Digital Age

    According to a new study by Panopto, inefficient knowledge sharing cost the average large US business $47 million per year. The study also found that 60 percent of...
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    Omnichannel Commerce Strategy
    |
    2 minute read

    How to prepare your digital shelf for better holiday sales

    The Takeaway: Our newest guide will help your brand grow sales during the holiday season by implementing four actionable initiatives to help you ensure December ecommerce...
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    Omnichannel Commerce Strategy
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    5 minute read

    The State of Influencer Marketing

    As social media gained prominence in our daily lives over the last 10 years, so did brands desire to capture and utilize users with massive followers to promote their...
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    Case Studies
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    2 minute read

    Improving Amazon Sales Rank

    To increase sales and grow market share on the digital shelf, winning brands focus on building a closed-loop capability for continuously optimizing the performance of their...
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    Digital Shelf Insights
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    4 minute read

    Increase Amazon Sales Velocity | Amazon A9 Factors

    Winning on Amazon requires precision and confidence across your marketing and sales teams. With a variety of factors impacting brands’ performance on the etail giant, brands...
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    Omnichannel Commerce Strategy
    |
    4 minute read

    How to Market in a World of "Ego"systems

    Selling to today's consumer requires a good deal of empathy, flexibility and responsiveness. Equipped with mobile phones and plugged into social networks today's consumer has...
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    B2B Strategy
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    3 minute read

    Product Content Strategy for B2B Distributors

    With the B2B ecommerce market expected to exceed $1.2 Trillion by 2021, every aspect of the B2B supply chain is itching to get online. In order to succeed in digital...
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