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    Ecommerce gtm strategy

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Omnichannel Commerce Strategy
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    4 minute read

    Automated "Smart" Data Feeds

    How would you describe your brand’s process of pushing product pages live: Poor, Fair, or Excellent? If you didn’t answer “Excellent,” it’s time to review your product data...
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    Ecommerce GTM Strategy
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    7 minute read

    Salsify's Key Takeaways from the 2018 Forrester Wave

    The much anticipated 2018 Forrester PIM Wave has just published. While it's hot off the presses here are my key takeaways from the report as well as some highlights on...
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    Digital Shelf Insights
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    7 minute read

    2018 PIM Software Buyer's Guide | Forrester Wave PIM POV

    I shared our key takeaways from the 2018 Forrester PIM Wave in an earlier post. The most important buying criteria for PIM Software buyers is time to value. In this post I...
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    Omnichannel Commerce Strategy
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    3 minute read

    How to Customize Content Across Your Sales Channels

    Your brand’s product content syndication strategy is implemented and thorough, accurate, and well-timed content is being delivered without disruption. Now the data insights...
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    Omnichannel Commerce Strategy
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    5 minute read

    How Tools and Home Improvement Brands Can Win On Amazon

    Amazon is an increasingly important channel for brands selling tools and home improvement products. For ecommerce teams looking to take advantage of this growth, it's...
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    Omnichannel Commerce Strategy
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    4 minute read

    5 Takeaways from IRCE 2018

    Every year, thousands of e-retailers descend upon the Internet Retailer Conference & Exhibition in Chicago to learn from peers and stay ahead of the competition. It’s an...
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    Omnichannel Commerce Strategy
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    2 minute read

    Ecommerce is a Team Sport

    In the age of the digital consumer, brand manufacturers need their teams to work in close coordination to achieve success across the ecommerce ecosystem. But what’s the best...
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    Omnichannel Commerce Strategy
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    2 minute read

    How to Optimize Your Amazon Tools and Home Improvement Page

    Amazon is fast becoming a crucial marketplace for tools and home improvement brands. In fact, One Click Retail recently catalogued a 25% year-over-year growth rate for tools...
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    Omnichannel Commerce Strategy
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    4 minute read

    Clothing Brands Win Omnichannel with Immersive Brick & Mortars

    Although there has been a major shift of brands and retailers going digital, brick & mortar is not dead-- it is simply evolving for the digital age. Brands such as Warby...
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