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    Ecommerce gtm strategy

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

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    Ecommerce GTM Strategy
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    5 minute read

    SEO for Product Descriptions

    It’s Cyber Monday. Consumers are doing a final rush of holiday shopping. Like most brands you have likely already identified your most important retail channels and spent the...
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    Omnichannel Commerce Strategy
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    3 minute read

    Three tips for improving search discoverability this holiday

    Your product cannot get bought if shoppers don't find them. Our recent Holiday Shopping Keyword Intelligence Report revealed that leading brands update their product content...
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    Digital Shelf Insights
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    5 minute read

    Brick and Mortar Retail Must Transform for Customer Experience

    There are a few brave and innovative companies, that have begun to transform their brick and mortar stores into competitive forces. In the era in which the consumer is in...
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    Ecommerce GTM Strategy
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    3 minute read

    Product Experience Management Now Critical to PIM

    Salsify’s Takeaway: Forrester Research released its Vendor Landscape for PIM Q3 2017 which we believe outlines the technology required to deliver compelling product stories...
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    Omnichannel Commerce Strategy
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    2 minute read

    Infographic: 5 Tips to Winning the Holiday

    Our most recent research, theHoliday Shopping Keyword Intelligence Report, revealed how critical content changes are bringing to the forefront of holiday ecommerce strategy....
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    Digital Shelf Insights
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    5 minute read

    Centralizing and Syndicating Your Product Content

    Director of Ecommerce Jeremy Weiss realized that Globe Electric’s process for gathering product information was time-consuming, and trying to keep the information consistent...
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    Ecommerce GTM Strategy
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    4 minute read

    Can Digital Catalogs Improve Your Business?

    Internet sales continue to surge. The National Retail Federation predicts sales will nearly triple by the end of 2017 in the year-over-year growth rate. How can businesses...
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    Omnichannel Commerce Strategy
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    2 minute read

    Exclusive Research: Online Shopping Behavior Changes Over the Holidays

    Consumers aren't just searching more during the holiday season, they are also searching across a much wider variety of terms. Salsify’s latest report analyzes theactual...
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    Omnichannel Commerce Strategy
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    5 minute read

    4 ways your toy brand can win this holiday season

    Takeaway: With the holiday season just a few months away, toy brands should prepare their toy catalog marketing now by building a trusted central source of content and strong...
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