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    Ecommerce gtm strategy

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

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    Ecommerce GTM Strategy
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    5 minute read

    Goodbye Google Sidebar Ads, Hello Product Placements

    The Takeaway: Google no longer features sidebar ads on the right side of search results. Product content will now be shown for 3.5 billion searches per day. That means 3.5...
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    Omnichannel Commerce Strategy
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    2 minute read

    1WorldSync Certifies Salsify for GDSN Major Release 3

    We're pleased to announce that as of February 25th, 2016, Salsify is now certified by 1WorldSync to send content for GS1's Global Data Synchronization Network (GDSN) new...
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    Omnichannel Commerce Strategy
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    2 minute read

    The Most Important Takeaway From NRF 2016: A Video Blog

    We learned a lot during the NRF's "Retail's Big Show". Our biggest takeaway came from HSNi CEO, Mindy Grossman, who asserted that the shopping experience for consumers isn't...
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    Omnichannel Commerce Strategy
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    6 minute read

    Why Amazon went brick-and-mortar

    Shopping is now an experience that people crave. Takeaway: Amazon Books is a perfect example of how brands must create new strategies to deal with changes in consumer...
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    Omnichannel Commerce Strategy
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    3 minute read

    Rules for product content that sells - A new ebook from Salsify

    Rules for product content that sells - A new ebook from Salsify Takeaway: You should download this ebook if you're looking to build a product content strategy to...
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    Digital Shelf Insights
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    2 minute read

    Product Content Accuracy: The Struggle is Real

    From ingredient changes to price adjustments and packing updates, keeping your product content up-to-date can seem virtually impossible. And that was before brands were...
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    Ecommerce GTM Strategy
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    2 minute read

    What is product content? Thanksgiving edition

    For those of us who don't work at Facebook or CVS or Microsoft or some other mega brand in the advertising department, Thanksgiving can be stressful when someone asks "what...
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    Digital Shelf Insights
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    2 minute read

    Best of Breed Brands are Ready for the Future of Ecommerce. Are you?

    Last week we launched a new e-Book based on research conducted by our friends at Echo Cove Research. In poring through the data, one of the things that really jumped out was...
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    Digital Shelf Insights
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    2 minute read

    Walmart Content Spec 2.0: Are You Walmart-ready for the Holidays?

    “So, Joe, can I tell you that I love you?” It’s not too often I hear that from a customer, but it’s kind of cool when I do. And my wife is fine with it. Because this...
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