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    Ecommerce gtm strategy

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

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    Ecommerce GTM Strategy
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    6 minute read

    4 Product Content Management Tips for Teams With Large Product Catalogs

    Between the seemingly endless number of new channels and technologies, the options consumers have to engage with brands seems to expand continually — and consumers love it.
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    Ecommerce GTM Strategy
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    8 minute read

    The Top Ecommerce Personalization Trends To Watch: An Industry Breakdown

    Brands and retailers that want to win over potential customers and drive increased sales need to offer more than high-quality products and services.
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    Ecommerce GTM Strategy
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    3 minute read

    What Do Brands Need To Beat the Competition in DTC Ecommerce?

    Salsify publishes a new guide explaining how brands can use a product data management solution to satisfy the needs of direct-to-consumer (DTC) shoppers.
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    Ecommerce GTM Strategy
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    8 minute read

    Prioritizing Your Ecommerce Tech Stack: How To Build the Case for Investment

    The speed, scale, and complexity needed to meet shoppers’ demands today has put new pressures on brands.
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    Ecommerce GTM Strategy
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    8 minute read

    Why Customer Returns Are Increasing (and What To Do About It)

    Ecommerce shopping has exploded in popularity over the past few years — but the downside to this boom is an increase in returns, cutting into profits and disrupting...
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    Ecommerce GTM Strategy
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    6 minute read

    Personalized Product Recommendations 101

    How can you stand out to consumers when they have access to endless online recommendations at their fingertips?
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    Ecommerce Trends
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    8 minute read

    How To Launch a Private-Label Brand

    In order to remain competitive in today’s commerce marketplace, more and more retailers are launching their own private-label brands. According to Salsify’s “Consumer...
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    Ecommerce GTM Strategy
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    9 minute read

    Going Global: How To Develop Your Expansion Strategy

    Modern consumers around the world no longer limit their shopping to retailers in their home countries. They're increasingly turning to international retail websites to find...
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    Ecommerce GTM Strategy
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    7 minute read

    Personalized Emails: Valuable or Annoying?

    After navigating through swarms of travelers at a crowded, unfamiliar airport, your eyes finally catch it: a driver holding a sign ascribed with your name. Or, perhaps you’ve...
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