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    Ecommerce marketing

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Omnichannel Commerce Strategy
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    10 minute read

    10 Ecommerce Growth Hacks To Drive Online Sales, Customer Engagement, and Brand Visibility

    Does your ecommerce strategy need some fresh energy?
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    Ecommerce Trends
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    9 minute read

    What Does ‘Brand Loyalty’ Mean to Modern Shoppers?

    In a world with a seemingly endless supply of choices, why do so many shoppers return to their favorite brands again and again?
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    Product Page Optimization
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    17 minute read

    Click, Shoot, Sell: Product Photography Tips and Tricks

    Product pages act as a digital shelf. Shoppers can’t see or touch a product before they buy, so they rely on high-quality photos, videos, and descriptions to influence their...
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    Ecommerce Trends
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    8 minute read

    Ecommerce Holidays: What Inclusive Marketing Is (And Why It Matters)

    Sometimes marketing isn’t just about memorable slogans or eye-catching visuals, but speaking a language that all of your potential customers can appreciate — and it’s at...
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    Ecommerce Marketing
    |
    13 minute read

    Millennials vs. Gen X: What Do They Want From Brands?

    Millennials, born between 1981 and 1996, and Generation X (Gen X), born between 1965 and 1980, have experienced the digital world in completely different ways, and it’s...
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    Ecommerce Trends
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    13 minute read

    Beyond Discounts: 10 Creative Ways To Drive Black Friday and Holiday Ecommerce Sales

    The time is nigh to get excited about the holidays (and, for some, that time is year-round). However, excitement and stress often go hand-in-hand.
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    Ecommerce Marketing
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    9 minute read

    Unusual Shopping Behaviors Beyond Drunk Shopping and Midnight Splurges

    “You want my opinion? We’re all a little weird. And life is a little weird. And when we find someone whose weirdness is compatible with ours, we join up with them and fall...
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    Digital Shelf Insights
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    9 minute read

    What Is Retail Media, and How Does It Work?

    Today, online sales account for one of every five retail dollars spent, according to Digital Commerce 360. If brands want to cash in on this new retail landscape, they have...
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    Ecommerce Marketing
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    17 minute read

    15 Email Marketing Types for Successful Ecommerce Campaigns

    Email marketing gives you the unique opportunity to land directly in shopper inboxes.
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