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    Ecommerce trends

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

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    Ecommerce Trends
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    7 minute read

    7 Surprising Online Shopping Trends Brands Should Lean Into

    Birthdays, holidays, “just because” — who doesn’t like a nice surprise once in a while?
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    Ecommerce Trends
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    7 minute read

    Recession 2024? How Shoppers Are Responding to Economic Shifts

    2023 saw a drop in spending as experts predicted a recession and consumers tightened their belts to prepare for the worst.
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    Ecommerce Trends
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    18 minute read

    What You Can Learn From the Most Trusted Brands

    Picture this scenario: It’s 1995. You’re riding your bike around your neighborhood with friends. One wrong move, and suddenly you’re on the ground, cradling a scraped knee....
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    Ecommerce Trends
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    13 minute read

    AI Ecommerce: Experts Share What Makes a Winning Strategy

    The human mind's capabilities are nothing short of extraordinary — but even traditional intelligence has its limits. Similarly, artificial intelligence (AI), perhaps against...
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    Ecommerce Trends
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    15 minute read

    Augmented Reality in Retail: How (and Why) It Works

    Convenience plays a huge part in shopping today. Consumers want a quick and easy way to try on clothes, visualize how furniture will look in their apartments, and generally...
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    Omnichannel Commerce Strategy
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    11 minute read

    3 Top Influencer Brand Partnerships

    The ecommerce world is becoming increasingly saturated, forcing brands and retailers to come up with creative ways to stand out.
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    Ecommerce Trends
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    8 minute read

    What Drives the Consumer Purchase Decision Process?

    In Joseph Campbell’s 1949 seminal work, “The Hero With a Thousand Faces,” the writer and academic (best known for his work in comparative mythology) presents a bold thesis:...
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    Ecommerce Trends
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    3 minute read

    2024 Digital Consumer Report Examines Consumer Behavior and Reveals Valuable Insights

    Salsify publishes its 2024 consumer research report — a survey of 2,700 U.S. and U.K. respondents — highlighting the latest consumer trends and the intricacies of the modern...
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    Ecommerce Trends
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    9 minute read

    2024 Shopper Behavior: Here’s Why Shoppers Aren’t Buying Your Products

    If a fear of shopper behaviors like cart abandonment or high return rates are tormenting your organization, here’s a hard truth: It’s not them. It’s you.
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