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    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

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    Featured
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    11 minute read

    What Are the Proven Best Practices for Complete Product Content?

    Remember the thrill of getting straight As on your report card? (Or maybe you were a rebel who doctored your grades before showing your parents.)
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    Enhanced Content
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    4 minute read

    Summit Spotlight: How Enhanced Content Engages Customers and Drives Sales

    How much of a difference does enhanced content make to product detail page (PDP) performance? According to ecommerce leaders, quite a lot.
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    Ecommerce Trends
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    16 minute read

    What Is Amazon A+ Content?

    An Amazon product detail page (PDP) that lacks enhanced content is equivalent to leaving the house in a state of undress. People will look at your PDP — and then quickly...
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    Enhanced Content
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    14 minute read

    Art of the Product Title: Optimization Tips (With Winning Examples)

    Your product titles are often the first thing a shopper sees, whether that’s in the search results or at the top of your product page. If the title doesn’t convey the right...
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    Omnichannel Commerce Strategy
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    13 minute read

    7 Excellent Product Description Writing Examples

    Customers rely heavily on product descriptions to make online purchase decisions. If they understand how a product solves their problems and aligns with their values, they’ll...
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    Enhanced Content
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    12 minute read

    Product Detail Page Examples: Personal Care Product and Beauty Brands

    Makeup and personal care product choices are personal. Consumers must match skin tone and type and complexion, which can be tricky to do while shopping on digital channels,...
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    Salsify News
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    2 minute read

    Salsify Launches Innovative Enhanced Content Software Development Kit

    The new Salsify Enhanced Content Software Development Kit (SDK) will help retailers establish and manage enhanced content connections to support retailer and brand...
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    Ecommerce GTM Strategy
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    7 minute read

    Is Your Brand Making These Ecommerce Product Photography Mistakes?

    Today’s consumers look at your product detail pages (PDPs) to evaluate your product quality. To keep up with consumers’ expectations, you should ensure that your PDPs include
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    D2C Strategy
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    6 minute read

    Are These Common DTC Website Mistakes Hurting Your Sales?

    As consumers continue to embrace online shopping in skyrocketing numbers, many brands are taking a crack at acting as their own retailers by launching a direct-to-consumer...
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