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    Fashion and apparel brands

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Brands
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    11 minute read

    3 of the Best Fashion Brand Collaborations

    Collaborations between retailers and fashion brands are becoming increasingly common — and it’s easy to see why.
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    Ecommerce Trends
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    10 minute read

    3 Top Fashion Industry Trends for Apparel Brands

    While good fashion taste is subjective, there are three non-negotiable fashion industry trends that brands should assimilate into their ecommerce strategies.
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    D2C Strategy
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    10 minute read

    6 D2C Apparel Brands Shaping the Future of Ecommerce

    The world of fashion is no longer limited to a dressing room. Product videos, editorial images, 360-degree product views, customer reviews, and other enhanced content have...
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    Case Studies
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    5 minute read

    Case Study: How Renfro Activates Product Content at Scale With Salsify

    For nearly 100 years, the Renfro Corporation has been the country’s leading legwear manufacturer — giving shoppers around the world their pick of socks. Its licensed brands...
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    Ecommerce GTM Strategy
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    7 minute read

    Counterfeit Goods Are a Problem, But How Can Brands Beat It?

    As far back as ancient Rome, buyers have been advised to beware of defective and counterfeit goods.
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    Ecommerce Trends
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    6 minute read

    Ecommerce Keyword Research: What Fashion and Apparel Customers Want

    Expanding digital shelves have created an increasingly competitive fashion and apparel industry.
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    Customer Voices
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    7 minute read

    Meghan O’Keefe of Samsonite: Ecommerce Strategies for More Efficiency

    Our sales team here at Samsonite is super lean — so as you can probably imagine, our salespeople don’t have time to fill out spreadsheets manually.
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    Ecommerce GTM Strategy
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    7 minute read

    Fashion Market Research Reveals the Top Buyer Turnoffs

    The COVID-19 pandemic has accelerated the use of digital in the fashion and apparel industry. More and more people are shopping online, enabling clothing brands to optimize...
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    D2C Strategy
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    6 minute read

    5 Most Innovative Strategies for D2C Apparel Brands

    With over 400 direct-to-consumer (D2C) brands like Casper, Warby Parker, JustFab, Everlane, and Bonobos offering a range of consumer goods, D2C brands are predicted to ...
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