Food and beverage brands

Food and Beverage Brands

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6 minute read

Integrated Data Strategies: Mondelēz and PepsiCo Leaders Share How Holistic Insights Drive Omnichannel Growth

If your team is still optimizing content in a vacuum, reacting to sales weeks after they happen, or relying on spreadsheets to route supply, it may be high time for a...

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Food and Beverage Brands

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11 minute read

Crash Course: Breaking Down FDA Labeling Requirements for Grocery Brands

Consumer food spending is at its highest level in more than four decades. According to the U.S. Department of Agriculture (USDA), U.S. consumers spent 11.3% of their...

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Ecommerce Research and Data

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9 minute read

Navigating Regulatory Compliance: The Essential Role of Accurate Product Information in Grocery Retail

The U.S. grocery retail market remains strong, with in-store sales topping $880 billion in 2023, and e-retail revenue crossing the $920 million mark, according to Statista.

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Omnichannel Commerce Strategy

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5 minute read

Why Omnichannel Commerce Is Now Essential for Food and Beverage Brands

For food and beverage brands, sustained success in the online-first market means standing out from the crowd with an omnichannel approach that creates interconnected customer

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Food and Beverage Brands

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7 minute read

Top Consumer Trends Shaping Food, Beverage, and Alcohol

From a renewed push for wellness to a growing concern for product ingredients and sourcing, several new consumer trends in the food, beverage, and alcohol space will spur...

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Food and Beverage Brands

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6 minute read

Ecommerce Keywords: What Food and Beverage Consumers Are Searching For

Consumers are no longer craving the same old, same old from the food and beverage industry.

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Customer Voices

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6 minute read

Carrie Mesing of Danone: How We Syndicated More Than 1,000 Products in 90 Days

"Salsify is what builds our brand online. At the end of the day, the digital shelf is for driving sales, and Salsify helps us do that." — Carrie Mesing, Director of...

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Customer Voices

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6 minute read

Drew Lewis of SMNutrition: How We Scaled for Ecommerce and Doubled Gross Revenue

When I first came to SMNutrition in 2019, the company was run by a very small team. We had 35 products, and most of the ecommerce platforms we were working on did not even...

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Customer Voices

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7 minute read

Sheri Stoller of Trilliant: How To Take Back Your Digital Shelf

"I lean on Salsify all the time — from their customer success team and my onboarding team to my account managers. They have been with me every step of the way, ensuring we...

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