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    Holiday strategy 2024

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

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    Holiday Strategy 2024
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    10 minute read

    Cyber Week, Cyber Monday, and Black Friday Trends: How Excited Are Shoppers This Year?

    Black Friday originated in the U.S. and has since spread to other countries, including the U.K., Australia, Canada, and Germany. Black Friday trends and success also spurred...
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    Holiday Strategy 2024
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    9 minute read

    Where Do Holiday Shoppers Turn for Gift Inspiration — and What Do They Plan To Buy This Year?

    It’s not exactly breaking news that the holiday shopping season remains the most important time of the year for brands and retailers — with consistently growing potential...
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    Holiday Strategy 2024
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    5 minute read

    Holiday Shopping Season: When Will Holiday Shoppers Start Spending?

    To a child who learns about the world primarily from cartoons, it’s easy to mistakenly conclude that encounters with quicksand, falling anvils, and mysterious treasure maps...
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    Holiday Strategy 2024
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    13 minute read

    Holiday Shopping Insights: Why 61% of Shoppers Plan To Treat Themselves This Season

    We might be a few months away from the holiday season, but with 27% of shoppers starting to buy their holiday gifts as early as October, according to Salsify’s “2024 Holiday...
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    Holiday Strategy 2024
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    11 minute read

    How To Build a Winning Amazon Advertising Strategy for Prime Day

    Massively boosting your brand’s revenue in just one day — mid-summer, no less — sounds like any ecommerce professional’s “Oh, I am dreaming about work again” dream, but a...
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    Omnichannel Commerce Strategy
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    14 minute read

    What Are the Different Holiday Shopper Styles?

    The holidays — and holiday shoppers — are coming, whether you’re ready or not.
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    Product Page Optimization
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    5 minute read

    Amazon Prime Day 2024: How To Get Your Product Content Ready

    Sometimes, good ideas need time to catch on — or at least a bit of tinkering right out of the box. Take Amazon’s first Prime Day in 2015: While initially touted as a blowout...
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    Holiday Strategy 2024
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    7 minute read

    Consumer Spending Trends: How Much Will Holiday Shoppers Spend This Year?

    2023 saw strong consumer holiday spending. As noted by the National Retail Federation, retail sales in the U.S. hit a record-high $964.4 billion last year. Worldwide...
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    Holiday Strategy 2024
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    3 minute read

    Top Predictions for 2024 Holiday Shopping Trends [DOWNLOAD]

    On the nice-to-know list for the upcoming holiday shopping season: Nearly two-thirds of shoppers plan to shop on Black Friday and spend the same as last year — some...
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