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    Home improvement brands

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Ecommerce GTM Strategy
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    4 minute read

    Sonesh Shah of Bosch: The Changing Home Improvement Buying Journey

    The home improvement industry, which is traditionally entrenched in the brick-and-mortar tradition, experienced huge digital channel gains in the last year.
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    Product Page Optimization
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    6 minute read

    5 Tool Brands Shaping the Future of Ecommerce

    If someone wanted to purchase a power tool 20 years ago, they’d drive to their local hardware store or big-box retailer. Then, they’d carefully review their options, chat...
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    Product Page Optimization
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    12 minute read

    Product Detail Page Examples: Winning Home Improvement Brands

    Within highly saturated markets like off-the-shelf home improvement, brand manufacturers that use in-depth, immersive, below-the-fold content, also called enhanced content...
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    Ecommerce GTM Strategy
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    5 minute read

    Case Study: Shurtech Delivers Best Product Pages Across Sales Channels

    The majority of people have used a Duck Tape, FrogTape, or Painter’s Mate Green at some point in their lives. These are all brands of ShurTech, a subsidiary of ShurTape...
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    Ecommerce Trends
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    5 minute read

    Top Ecommerce Trends for Home Improvement Brands

    From upgrading living spaces — ranging from sensible to lavish — to improving comfort or aesthetics (or both), home improvement brands will always have a steady stream of...
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    Case Studies
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    4 minute read

    Case Study: Moen Improves Data Quality and Efficiency With the Salsify GDSN Data Pool

    Moen Incorporated, a subsidiary of Fortune Brands, is a leading North American faucet brand with thousands of residential and commercial products sold on Lowe’s, The Home...
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