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Omnichannel commerce strategy

Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

Omnichannel Commerce Strategy

How to Leverage the Voice of the Customer With Review Insights

You must monitor and respond efficiently to reviews to provide the transparency that gains consumers’ trust, protects your reputation, and helps you win on the digital shelf.

Omnichannel Commerce Strategy

How To Tackle Minimum Advertised Price (MAP) and Map Price Violations

When your products are listed below minimum advertised price (MAP), it impacts shoppers’ perception of the quality of your products, brand, and ultimately affects your bottom...

Omnichannel Commerce Strategy

What Can Brands Learn From Amazon’s Strategy and Culture? 8 Tips for Success

“What can you take from a company like Amazon — that is so distinct in how they think about things, how they think about their culture, and how they build their strategies —...

Omnichannel Commerce Strategy

How Can PXM Bridge the Gap Between Sales and Marketing Teams?

Even in this age of integrated digital, one of the most significant gaps that remains in corporate knowledge management is that chasm between sales and marketing teams.

Omnichannel Commerce Strategy

How to Use the Power of Emotion to Grow Your D2C Margins

The idea of “being closer to your customer” is one of the most appealing aspects of the direct-to-consumer (D2C) model. By eliminating the middlemen, brand manufacturers...

Omnichannel Commerce Strategy

Home Improvement Growth Kit: How To Capture More Digital Sales

Over the course of a few short months, COVID-19 has dramatically accelerated the growth and adoption of ecommerce for the home improvement industry. With consumers spending...

Omnichannel Commerce Strategy

Restart the Economy After COVID-19 by Showing It's Safe to Shop Again

Many grocery stores and other retailers providing essential goods have gone to great lengths to ensure safety within the parameters of their stores. But worldwide...

Omnichannel Commerce Strategy

How Can ‘Non-Essential’ Brands Prepare for Demand After COVID-19?

The ongoing COVID-19 pandemic has ushered in drastic lifestyle changes for consumers, impacting how they shop and what they buy.

Omnichannel Commerce Strategy

Expert Shows Brands How To Drive Sales With Ratings and Reviews

One of the main reasons behind the early success of Amazon was its decision to make the voice of the customer front and center on product pages.

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Omnichannel Commerce Strategy

Trend Forecasting: Top 10 Consumer Trends To Watch in 2024

There’s a common misconception about trends: They don’t just appear out of thin air.

Omnichannel Commerce Strategy

Gen Z vs. Gen Alpha: What Do They Want From Brands?

In the blink of an eye, our two youngest generations, Generation Z (Gen Z) and Generation Alpha (Gen Alpha), are now at the helm of making important purchasing decisions.

Omnichannel Commerce Strategy

5 Essential Ecommerce Team Roles and Responsibilities

Brands must have the right strike team in place to reach ecommerce success. Managing a successful business requires a team with extensive industry experience, strategic...

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