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    Omnichannel commerce strategy

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

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    Omnichannel Commerce Strategy
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    7 minute read

    Finding Your Product Content Management ROI

    One of the top questions that we get when working with new customers - whether they are brand manufacturers, retailers, or distributors - is how do you measure the ROI of...
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    Omnichannel Commerce Strategy
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    5 minute read

    Delivering Online: What Food Shopping Can Teach Other Retail (Pt. 2)

    In part one of this series, we shared lessons in good checkout content for other online retailers. In this second part, we look at validation through reviews. By putting...
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    Omnichannel Commerce Strategy
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    4 minute read

    Delivering Online: What Food Shopping Can Teach Other Retail (Pt. 1)

    Takeaway: Successful online grocery and takeout delivery services have mastered convenient checkout processes to support their fast-turnaround times and drive results. In...
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    Omnichannel Commerce Strategy
    |
    5 minute read

    Inject SEO into your product content strategy

    If you want to win sales this holiday season, you need to get your product content on Google, optimize it by injecting some SEO into your PLAs and listen to your customers.
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    Omnichannel Commerce Strategy
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    7 minute read

    The path to digital mastery [Video]

    Takeaway: Digital businesses must think differently about the ways of doing business in order to deliver the experiences customers demand today. Guest Speaker Brendan...
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    Omnichannel Commerce Strategy
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    5 minute read

    Ecommerce’s $4 Trillion Challenge: Shopping Cart Abandonment Rates

    Takeaway: Shopping cart abandonment is the often neglected leaky pipe for ecommerce profits. The rate at which customers who have selected a product and then do not follow...
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    Omnichannel Commerce Strategy
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    4 minute read

    How to write product descriptions that win sales

    Shoppers are conducting more product research than ever, and that means brands must provide detailed product descriptions that answer all the questions those consumers might...
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    Omnichannel Commerce Strategy
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    7 minute read

    Why Gift Guides Work — And How to Make Yours a Success

    Create gift guides that will help you and your customers win the holidays. Takeaway: Gift guides can provide your sales a huge lift over the holiday shopping season. The...
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    Omnichannel Commerce Strategy
    |
    8 minute read

    How to Build the Perfect Strike Team

    Taking the leap to wrangle all the product content that exists throughout your organization into a single, organized place is a complex undertaking. No matter the size of...
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