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    Omnichannel commerce strategy

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

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    Omnichannel Commerce Strategy
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    5 minute read

    Are Chatbots and AI the Future of Digital Shopping?

    The Takeaway: Brands and retailers are using Facebook Messenger and chatbots to sell products. Is this real or just fantasy? Messenger apps and services such as Kik, WhatsApp...
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    Omnichannel Commerce Strategy
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    2 minute read

    New research - Online shoppers clearly say what makes them click "Buy"

    Takeaway: Download our new consumer research ebook to learn how much product content influences sales and which types of content shoppers crave the most!
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    Omnichannel Commerce Strategy
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    5 minute read

    Apple demonstrates seamless digital-to-physical shopping experience

    Takeaway: Apple's "next-generation" store is a demonstration of how to provide customers with amazing in-store experiences that are consistent with digital channels and its...
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    Omnichannel Commerce Strategy
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    5 minute read

    E-Commerce Challenges

    No one said ecommerce was easy.
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    Omnichannel Commerce Strategy
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    3 minute read

    How Pepto-Bismol is killing it on Google search

    The Takeaway: Pepto-Bismol is leveraging existing product label information for product content purposes. And it's winning SEO.
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    Omnichannel Commerce Strategy
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    3 minute read

    Strap on your headsets: Lowe's goes augmented reality

    The Takeaway: Lowe's is offering in-store augmented reality experiences, and as such is ushering in the next generation of shopping.
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    Omnichannel Commerce Strategy
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    5 minute read

    What Macy's can learn from Bonobos

    What Macy's can learn from Bonobos. Photo credit: Bonobos blog. The Takeaway: Macy's and other major clothing retailers should consider emulating Bonobos' use of...
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    Omnichannel Commerce Strategy
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    5 minute read

    Product Information Management for Apparel

    The Takeaway: The apparel industry might be missing the mark on product content, but with a new outlook and approach to providing product information on digital channels,...
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    Omnichannel Commerce Strategy
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    4 minute read

    Chief Digital Officers: Why You Need One and What Makes a Good One

    Takeaway: Brands and retailers that want to stay competitive in the age of distributed commerce have to start thinking organizationally. They have to carve out specific...
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