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Omnichannel commerce strategy

Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

Omnichannel Commerce Strategy

Product Data Management: How Do Product Data Silos Impact Retailers?

The current retail environment puts unprecedented pressure on retailers to offer their customers a wider assortment of products — across a growing range of touch points.

Omnichannel Commerce Strategy

How Can Retailers Modernize Product Data Management?

Ecommerce saw a boom during the COVID-19 pandemic, and that boom appears to be here to stay. But the opportunities of a growing market also come with challenges, such as a...

Omnichannel Commerce Strategy

Are Crypto Payments the Future of Retail?

While initial attempts at creating a viable digital currency date back to as early as the 1980s, as noted by Marca, it wasn’t until bitcoin’s launch in 2009 that the concept...

Omnichannel Commerce Strategy

Ecommerce Product Video Tips, Tricks, and Best Practices

If, as people say, a picture is worth a thousand words, smart marketers should realize: A product video could be worth millions.

Omnichannel Commerce Strategy

What Is Data Governance? (And Why It Matters for Brands and Retailers)

Accurate product and service data can make the difference between repeat sales and dissatisfied customers.

Omnichannel Commerce Strategy

3 Brand and Retailer Apps With Unique Shopping Features

When done right, shopping apps can empower modern consumers to do more than just browse new products: Shoppers can follow their favorite brands and retailers, make purchases,...

Omnichannel Commerce Strategy

How To Prioritize the Right Customer Touch Points

The digital world is made up of a complex combination of different channels.

Omnichannel Commerce Strategy

How To Leverage Customer Reviews To Win on the Digital Shelf

For brands and retailers, a single sale doesn’t equal success. Instead, it’s about building a customer base that’s willing to come back and purchase your products over and...

Omnichannel Commerce Strategy

Omnichannel Shopper: How Do They Engage With Your Brand? [Download]

When you think about omnichannel shopping, you may imagine futuristic shopping experiences fit for a sci-fi movie, but every year yields the launch of new technologies, the...

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Omnichannel Commerce Strategy

Trend Forecasting: Top 10 Consumer Trends To Watch in 2024

There’s a common misconception about trends: They don’t just appear out of thin air.

Ecommerce Marketing

Millennials vs. Gen X: What Do They Want From Brands?

Millennials, born between 1981 and 1996, and Generation X (Gen X), born between 1965 and 1980, have experienced the digital world in completely different ways, and it’s...

Omnichannel Commerce Strategy

Gen Z vs. Gen Alpha: What Do They Want From Brands?

In the blink of an eye, our two youngest generations, Generation Z (Gen Z) and Generation Alpha (Gen Alpha), are now at the helm of making important purchasing decisions.

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