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    Product page optimization

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Product Page Optimization
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    11 minute read

    Website Merchandising: What Is It and How Do I Manage It?

    There’s no comparison between looking at a product on a screen and exploring it in real life.
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    Product Page Optimization
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    9 minute read

    Winning Product Page Examples: Household and Brands

    Different retailers call enhanced content by different names: Amazon calls it A+ content, and Walmart calls it rich content.
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    Product Page Optimization
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    7 minute read

    Managing the Customer Experience: Leverage Customer Experience Data

    Consumers have no shortage of highly personalized, exclusive, and convenient shopping experiences — both in-person and online.
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    Product Page Optimization
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    6 minute read

    5 Tool Brands Shaping the Future of Ecommerce

    If someone wanted to purchase a power tool 20 years ago, they’d drive to their local hardware store or big-box retailer. Then, they’d carefully review their options, chat...
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    Product Page Optimization
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    8 minute read

    Consumer Research: Shoppers Worldwide Want an Omnichannel Experience

    Much has been made about the omnichannel approach as a way to improve the shopper experience and streamline the purchase process. And new research backs up this common sense...
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    Product Page Optimization
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    12 minute read

    Product Detail Page Examples: Winning Home Improvement Brands

    Within highly saturated markets like off-the-shelf home improvement, brand manufacturers that use in-depth, immersive, below-the-fold content, also called enhanced content...
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    Product Page Optimization
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    8 minute read

    What Is Showrooming vs. Webrooming?

    As the lines between our online and offline lives get blurrier, shopping behaviors are changing irrevocably. The omnichannel nature of modern retail has given rise to two...
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    Product Page Optimization
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    8 minute read

    New Year, New You: Top Rebrand Examples for Brands

    With the new year upon us, brands worldwide are brainstorming ways to reconnect with current customers and attract new customers.
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    Product Page Optimization
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    6 minute read

    3 Beauty Brands Winning With Enhanced Content

    Beauty brands have the complex challenge of translating tactile in-store shopping experiences into compelling digital encounters. Shoppers want information about every aspect...
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