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    Social commerce

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Ecommerce Trends
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    19 minute read

    How Social Commerce Is Shaping the Shopping Habits of Every Generation — From Gen Z to Baby Boomers

    Social commerce, also known as social shopping, has permeated the fabric of social media, permanently changing the originally intended “social” element of each app.
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    Ecommerce Trends
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    16 minute read

    Social Media Commerce and the Growing Social Shopping Renaissance

    What do an office chair, pink pans, and peptide lip treatment all have in common? They all went viral on TikTok, amassing millions of views and sales from shoppers eager to...
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    Social Commerce
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    8 minute read

    5 Beauty Ecommerce Brands Engaging in Social Commerce

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    Ecommerce GTM Strategy
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    10 minute read

    How To Build a Social Commerce Strategy

    Your customers are browsing social media every day. By 2027, Statista predicts that there will be nearly 6 million global social media users.
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    Omnichannel Commerce Strategy
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    6 minute read

    Social Commerce Benefits for Businesses

    Expanding your pool of prospects is one way to gain market share and grow sales. With social commerce, also known as social shopping, the size of the pool is unprecedented —...
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    Ecommerce Trends
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    11 minute read

    How Shoppable Content Drives Sales and Enhances Customer Experiences

    The future of ecommerce is here, and much of it’s happening on social media.
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    Ecommerce Trends
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    8 minute read

    3 Sports and Outdoor Companies With Awesome Social Media Strategies

    Today, billions of shoppers around the world leverage social media channels like TikTok, Instagram, and Twitter to connect with companies and learn more about their offerings.
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    Ecommerce GTM Strategy
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    18 minute read

    7 Viral Examples of Social Commerce From Winning Brands

    Consumers spend an average of 144 minutes on social media daily (Statista). Brands have an excellent opportunity to capture the attention of social media users and lead them...
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    Omnichannel Commerce Strategy
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    11 minute read

    How Your Strategy for Social Media Marketing Can Boost Ecommerce Sales

    If you’re new to social media marketing, you may feel like you’re trying to fit in with a younger audience — much like Steve Buscemi’s famous “30 Rock” character saying, “How...
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